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Remember: in March 2022, the European Union revealed its strategy around a key theme – sustainable and circular textiles.
The aim? To make the textile industry “greener”. To get there, the measures must factor in the whole of the product life cycle (clothing, linens, luggage, and accessories).
Did you know? Cotton is the world’s biggest consumer of water: more than 10,000 litres of water are needed to produce just one pair of jeans! Furthermore, the cotton plant requires numerous treatments using insecticide and toxic fertiliser which damage soil.
15%. This is the average percentage of fabric that is thrown away when a textile item is cut out. And behind this figure, which is (too) high, is the waste of other resources: water in particular, energy, textile fibres and other waste, not to mention the products, sometimes toxic for the soil, that are used in the processes to manufacture clothing, bags or pairs of shoes.
This time we want to shine the spotlight on a collaboration that is close to our hearts, one that has existed for 12 years between the Kimood brand (KARIBAN BRANDS group) and the Kariwala factory, in India. This partnership was instigated by Matteo Borri, brand...
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